Summary of Ferrari Shares and Barclays Analysis
On May 28, 2026, Ferrari shares (RACE.IT) experienced a recovery, rising approximately 4% after a significant drop of over 8% the previous day. This decline was triggered by the launch of Ferrari's first fully electric model, the Luce. The model's introduction has sparked mixed reactions, particularly regarding its design, which diverges from Ferrari's traditional aesthetic.
Barclays' Analysis
Barclays analyst Henning Cosman characterized the sell-off of Ferrari shares as excessive. The bank has maintained an "Overweight" rating on Ferrari, with a price target set at EUR 355. According to Barclays, the Luce is expected to contribute around 3.5% to Ferrari's sales volume and is part of a broader strategy that includes 20 new models planned for the period from 2026 to 2030.
Details of the Ferrari Luce
The Ferrari Luce is a four-door, five-seat electric vehicle boasting over 1,000 horsepower and an impressive acceleration capability, reaching 100 km/h in just 2.5 seconds. The starting price for the Luce is set at 550,000 euros, with the first deliveries anticipated in the fourth quarter of 2026. The design of the Luce was developed in collaboration with LoveFrom, a design firm founded by Jony Ive, the former chief designer at Apple.
CEO's Response
In light of the criticism regarding the Luce's design, Ferrari's CEO, Benedetto Vigna, has publicly rejected the negative feedback, standing firm on the brand's innovative direction.
Market Context
As of May 29, 2026, the market is also witnessing other significant movements, including a decline in oil prices amid hopes for a deal, and European equities nearing record highs supported by broad-based gains and buybacks. Additionally, Dell's stock surged by 40% following a strong earnings report, indicating a potential new leader in the AI sector.